We have been working with Casamarket since 2020
background
Casamarket is a retail company where you can find everything you need for your home. There is also an early childhood department, toys, gift and personal care items.
the goal of the project
The goal of the project with Casamarket was to strengthen their online presence through social media, a tool that has also become essential for physical stores. Constant and authentic interaction with its customers allows not only to effectively involve them, but also to build a long-lasting relationship of trust, a key element for brand loyalty and success.
strategy adopted
Facebook campaign for social media marketing
With Casamarket we have managed campaigns to increase the store’s awareness, reaching people present in a certain geographical area: a perfect strategy for those who want to promote their business nearby.
The sponsorships were “targeted” based on customer requests and produced excellent results in terms of “engagement”, showing relevant adverts to the ideal customer base for Casamarket to increase in-store sales.
At the same time we worked to increase loyalty on the page, to give impetus to the business and acquire loyal customers: over time this allows us to contact people who have expressed interest, simply by publishing a post on our page.
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